About
The Leap, developed by Thinkific, is a versatile platform designed primarily for content creators to build, market, and sell digital products. The platform offers a variety of features, including a link-in-bio storefront that allows creators to effectively promote and sell their products. This enables creators to focus more on their content and less on the technicalities of product development.
The Leap stands out for its ease of use and rapid product creation capability, leveraging AI to convert content ideas into ready-to-market digital products such as mini-courses, guides, and tutorials. These products are tailored for mobile consumption, making them easily accessible and engaging for social media audiences.
Additionally, The Leap provides tools for managing customer relationships with contacts management and email marketing.
How they use Cloudflare
To scale and manage their front-end, The Leap team began with their marketing website hosted on Cloudflare Pages, using a monorepo remix codebase to run Remix applications. Today, they have 5 different Pages instances for user accounts, admin accounts, onboarding workflow, and storefront pages. There’s also a Pages project built to serve a blog with a static page. Cloudflare’s Workers platform sits as the routing layer across The Leaps Pages and user requests. The team uses Coudflare Workers to route requests efficiently to the appropriate Pages projects, and Workers KV to store and deliver relevant product information.
The Leap also runs a media component, so the team looked to see how Cloudflare’s infrastructure can manage their media content. When users upload images and videos (including courses, guides, photos, and experiences like an Instagram story) to The Leap, Cloudflare serves as the backbone to store and serve content. All downloaded, unstructured data across their platform is stored in an R2 bucket.
Why Cloudflare?
“Pricing was both surprising and impressive! The generous free tiers were great to get started with no worries about costs to scale. On top of that, the developer experience (DX) is far simpler and easier than some of the other serverless providers we’ve used in the past”.
